Results
One account. Twelve months.
Every number here is real.
We publish one TikTok case study, because we have one that is finished and verifiable. When the next is finished it will be here too.
Pet supplement brand: TikTok from zero
The brand was doing well elsewhere and had written TikTok off as a place for entertainment rather than sales. The account existed, had 800 followers, and had not been posted to in months.
What we did
Rebuilt the content pillars
Moved from product features to the owner's problem: what the supplement was for, shown rather than described.
Stood up TikTok Shop properly
Catalogue, bundles and pricing set so a creator commission was affordable before the programme launched.
Built the affiliate programme
Recruited and sampled at volume in the pet niche, then managed the follow-up until content was posted.
Layered Spark Ads on winners
Paid distribution applied only to organic videos that had already proved they held attention.
Want to know if your category behaves like this one?
Thirty minutes. We will tell you what we would expect, and where the comparison breaks down.